This McLuhan Centre working group focuses on the message of the Platform. The group will focus on how workers resist the casualized and precarious work conditions of the digital economy by repurposing, hacking, or refusing platform labour. While technology intensifies work, it is constantly met with resistance from workers. Think of the Fordist assembly line or the Taylorist numerical control machine and the cycles of struggles they generated. Yet while the platform may be today’s assembly line, only recently research in media studies has started to focus on workers in the digital economy as active subjects that challenge the patterns shaped by the platform as they unionize or organize to fight for improved conditions, higher wages, predictable scheduling, and better benefits. The message of this medium demands new forms of resistance.
Lead Convener: Alessandro Delfanti Assistant Professor New Media, ICCIT